Legends of La Cienega 2015

2015 Legends Ambiance-0007-X3

{Image by JL Photographers}

 The week before last, I had the pleasure of attending this year’s Legends of La Cienega event in Los Angeles as a social media ambassador for the second year in a row. The event spans two and a half days, counting the opening gala, and is filled with a flurry of activity from keynote panels, presentations, power lunches, book signings, cocktail parties, and amazing networking opportunities. Designers, editors, and the who’s who of design flock to L.A. for Legends every year and this year, they did so in record-breaking numbers making it the most successful Legends event thus far. There was a buzz and energy unlike anything I have experienced at other design events and there is no doubt that Legends of La Cienega is the “must-attend” design event of the year. Each year, designers are invited to create inspiring window displays on La Cienega and Melrose in the spirit of that year’s theme. This year, the theme was “Where Muses Dwell” and you’ll see the winning windows towards the end of this post.

Legends of La Cienega La Dolce Vita

{I convinced my friend, Jeni, a talented floral designer from Northern California to meet me in L.A. and take part in the Legends festivities with me. On Wednesday, we went to the Lee Stanton showroom for a special champagne toast to kick off the event with all of the other Legends participants. Afterwards, we went next door to STK for the Opening Gala. It was so packed that we didn’t have a chance to take a photo, but we did get one at a party later that evening at a party at Nathan Turner’s shop in celebration of the window Serena & Lily had designed for Legends of La Cienega. Here, Jeni and I are pictured with Martyn Lawrence Bullard, who is one of the loveliest people I’ve ever met in this industry.}

Legends of LCDQ Jennifer Boles Paloma Contreras Catherine Austin

{On Thursday, the Legends events were officially underway, starting with the Blogger Breakfast at the Renaissance showroom hosted by Luxe Magazine. Here I am, pictured with my fellow LCDQ Ambassadors, Jennifer Boles and Catherine Austin.}

150507 Trunk Show Hollyhock-31-X3

{One of my favorite things about Legends is that you can connect with so many great people! My new friends, Alberto Villalobos and Mercedes Desio of the New York-based design firm, Villalobos Desio are pictured with Christopher Spitzmiller at a trunk show at Hollyhock. | Image by JL Photographers}

150507 Keynote Woven Accents-66-X3

{Later that afternoon, Mat Sanders of My Domaine, moderated a panel on the Art of Upcycling with Jessica Alba and Anna Brockaway of Chairish at the Woven Accents showroom. | Image by JL Photographers}

150507 Cocktail Reception Stark-84-X3

{That evening, Stark hosted a cocktail reception in honor of Sophie Donelson, the newly appointed Editor in Chief of House Beautiful, who is pictured here with Nate Berkus. Afterwards, the annual Tribute Party was held at Sherle Wagner. | Image by JL Photographers}150508 Keynote Mckinnon & Harris-68-X3

{My favorite panel this year took place on Friday at the beautiful McKinnon and Harris showroom. Moderated by Leslie Newsom Rascoe, the panel featured distinguished designers, Nicky Haslam and Nathan Turner who spoke about the Art of Authenticity. | Image by JL Photographers}


{On Thursday, we made a little time in the afternoon to pop into some of our favorite showrooms in the La Cienega Design Quarter, including Kristen Buckingham’s chic space.}


{Rose Tarlow Melrose House}


{A Chic Tent Swathed in Amy Meir’s New Fabric for Peter Fasano at the Beautiful New Hollywood at Home Showroom}

150508 Keynote Janet Yonaty-36-X3

{Ever the consummate hostess, Lulu Powers served us Aperol Spritzers before her panel on entertaining with Kathryn Ireland at Janet Yonaty. | Image by JL Photographers}

150508 Keynote Claremont-20-X3

{Celerie Kemble, Hutton Wilkinson, Schuyler Samperton, and fellow Legends Ambassador, Marisa Marcantonio at their Lively Panel on Chasing the Muse at the Claremont Showroom | Image by JL Photographers}

13 Therien_Ken Fulk copy

{It is always a treat to see the creative window designs. For the first time, winners were announced this year in various categories. Editor’s Choice was awarded to Ken Fulk for “The Movie Inside my Mind” at Therien. | Image by Grey Crawford}

15 Hollyhock_Sam Allen copy

{Blogger’s Choice was awarded to Sam Allen for his Bali-inspired window at Hollyhock. | Image by Grey Crawford}

30 Fuller + Roberts_Jeff Andrews copy

{People’s Choice went to Jeff Andrews for his window inspired by Proportion at Fuller + Roberts. | Image by Grey Crawford}

150508 Hearst Cocktail Party-3-X3

{The Hearst Cocktail Party at Harbinger is always one of the most anticipated events at Legends. Joe Lucas knows how to throw a great party! | Image by JL Photographers}


{Jeni and I at the Hearst Cocktail Party at Harbinger}

150508 Finale Party Marc Phillips-24-X3

{With Danielle Rollins at the Finale Party at Marc Phillips | Image by JL Photographers}


{After all of the Legends festivities on Friday, we headed to Santa Monica after the Finale Party for an intimate gathering at the home of Kathryn Ireland. For those of you who know Kathryn from Bravo’s Million Dollar Decorators, you might recognize her chic, French housekeeper, Jacqueline who graciously posed for a photo with Jeni, our new friend Krista Ewart, and me.}

In all honesty, this barely scratches the surface of all of the excitement, inspiration, and fun of Legends of La Cienega. I can’t wait to go back next year! In the meantime, you can find more images on my Instagram.

Paloma Signature

{Event Images by JL Photographers | Window Images by Grey Crawford | All other Images via my Instagram}

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  1. I love reading and seeing the different ways that people view LEGENDS. What a pretty recap, Paloma!

  2. So much beautiful eye candy! I couldn’t get over all the fabrics and peonies in one space, still daydreaming about that scene. It was a wonderful few days meeting and listening to so many inspiring people in the design industry. As always, our time spent together was lovely and refreshing. Looking forward to more adventures!