Recessionista Stimulus Package: Chickdowntown Giveaway

Tolani’s Morning Glory Scarf

La Dolce Vita has teamed up with, purveyors of luxury fashion goods, for a very exciting giveaway! I am sure you have heard of as they are featured in virtually every fashion publication and have run several television commercials. They carry hundreds of designer brands including Alice + Olivia, Betsey Johnson, Diane Von Furstenberg, Elizabeth and James, Giuseppe Zanotti, Habitual, Hudson, Loeffler Randall, Milly, and many, many more. just started carrying a new designer called Siwy Jeans, which makes denim that is quickly becoming popular with many celebrities. Siwy was started by Michelle Siwy, who blends vintage styles to create a fashion forward jean.

In addition, they also carry Tolani scarves which are also extremely popular with celebrities like Sienna Miller, Kim Kardashian, Mary Kate Olsen, and Nicole Richie. Tolani’s line of fabulous, oversized scarves is as beautiful as it is versatile. One lucky La Dolce Vita reader will be the winner of Tolani’s gorgeous Morning Glory Scarf, which features “a riotous mix of swirling abstract florals and stripes in rich jewel tones.” The scarf (retails for $99) measures 27” x 72” in size, is 100% Silk, and is perfect for spring and summer!

Think of this as our recessionista fashionista stimulus package! A winner will be drawn at random on Thursday, April 30th. In order to be entered into the drawing, all you have to do is leave a comment telling me how you would wear the scarf.

Update: Thank you for a great response so far! You all have some wonderful ideas for how to wear this gorgeous scarf. Just one little note: Please remember to include your e-mail address with your comment! It is impossible for me to check everyone’s profile or blog for their e-mail address. You must submit it in order to qualify. Otherwise, we will be unable to contact you if you win. La Dolce Vita will not sell your e-mail address, so please do not worry!

Contest Rules:
1. One comment per person, please. Remember to include how you would wear the scarf!
2. Must be 18 years or older to enter.
3. Must live in the United States.
4. Must supply a valid email address so that we can contact you if you win.
5. No purchase necessary.
6. No prize substitutions.
7. Void where prohibited.

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Tell Me What You Think! leave a comment...

  1. definitely around my neck paired with a long cardigan, jeans and white tee. and probably flip flops being that the sun is out more regularly now…

  2. Probally around my neck paired with a cardigan and pretty much anything. I think it’s the sort of chic acessory that goes with everything!

  3. ohh – i love it! the perfect way to add a splash of color AND floral to a summer wardrobe! while i’ve rocked the scarf loosely draped around the neck when i lived in LA, its actually quite needed here in seattle! i’d pair it with a simple white tank, OR my new white t-shirt dress i just bought for summer, that i happen to be wearing today!

  4. That scarf is gorgeous! I would wear many ways!!! Draped around my neck, folded over a bazillion times and worn as a head scarf, unfolded over a bathing suit as a pareo, tied to the strap of a favorite bag – i could go on and on!!!

  5. Bea-U-tiful! I would wear this scarf draped around my neck with a white tank, some faded jeans and gladiator sandals for a casual summer night! ahh..I can see it around my neck now!

  6. Oh I am so LOVING this scarf! Since it’s getting warmer out but I still love my black t-shirt dress, I would wear it with that, my white high heeled sandals, and blue chandelier earrings. Yay color!!

  7. Love this scarf! I would drape it over my shoulders while sporting a hot little cocktail dress and some heels while enjoying a nice dinner out with the BF.

  8. On my hair, here in the Florida Keys scarves around the neck is just one more item to make you sweat. The scarve is lovely, it would make such a cool bandana and/or headband.

  9. how gorgeous!! i love scarves in the summertime – it seems i can’t get out of my tees-and-jeans rut, but a scarf makes it all better somehow. so, i’d wear this pretty with a bright yellow tee, around my neck, and smile every time i saw it!

  10. I work in PR, which means I wear black and white, spiced up with the occasional gray. This scarf would be the perfect addition when I’m running out the door in (yet another) black shift dress …

  11. This scarf is gorgeous! I’d wear it with a simple, white v-neck tee, gold hoops, and distressed cut-off denim shorts. For shoes, I’d wear a pair of beautiful leather sandals that have bright yellow stones surrounded by crystals that I got in Italy. alyssadiloreto[at]gmail[dot]com

  12. What a gorgeous and fun little number! For me, I would wear it as a very chic headpiece/bandanna, paired with some ultra cool Chanel shades, a long sleeveless maxi dress, flat t-strap Tory Burch sandals, and a few chunky bangles. Very bohemian chic, effortless, and comfortable!

  13. First I’d like to say that I LOVE your site, I don’t know why I never left a comment before! I would wear this scarf with a white T, jeans, and these ralph lauren cognac gladiator-esque sandals I have been wanting to get.

  14. I would wear the scarf many ways but primarily as a head scarf for an upcoming Indian wedding I am doing the event design for. It is the bride’s family tradition to cover the hair during one of the smaller ceremonies and I would love to honor their culture while wearing such a chic scarf.

    This is a wonderful giveaway Paloma – keep them coming!

  15. I live in Charleston and wear scarve constantly when I’m out and about. I especially love throwing my hair up, wrapping a scarf around it, putting my convertible top down and driving to the beach!

  16. Ok, fold it at the vertical half-point, put the folded scarf over your shoulder and then bring one of the end pieces through the loop from the top and the other through the loop from the bottom. Gives a great criss-cross look.

  17. I’m looking for the perfect travel scarf. This would be perfect paired with a white T , dark denim, simple ballet flats.

    p.s. I’d get a lot of mileage out of this one.


  18. Great scarf! Of couse it would be great with a white tank and very soft buttery boyfriend jeans but I would also wear it with my favorite little black summer dress to dress it up with a pop of chic color. A pair of gladiator sandels and your done!

  19. So pretty!! I would wear it with my black BCBG v-neck jersey dress to a wedding in Charleston SC in May, with fun purple pumps, my turquoise Prada clutch, and my gold Homero chandeliers. Then to a wedding in Connecticut in June with my turquoise Kay Unger sheath dress, big chandeliers (maybe gold w/ turquoise), gold sandals, and champagne Kate Spade clutch. On both occasions, I’d probably wear it over my shoulders and tie it in the back (if that makes sense). Gorgeous scarf and perfect to add that “punch” and uniqueness for dressy events.

  20. I just love this fun scarf! I would wear it with jeans and a fun tank, or pair it with a casual day dress for fun summer days!I hope I win, I wish I could afford this great scarf, but with the way the economy is, I just can’t do it. I would rob wear it once a week just to throw some great spring colors in my wardrobe! Thanks!

  21. OK, I’m disqualified because I don’t live in the U.S. (but our mailing address is a U.S. APO, does that count? 😉
    Anyway, I have a huge, leather Storksak diaper bag I bought before my daughter was born. I had hoped by getting a sorta-chic baby bag, my look (and carry-all) wouldn’t scream “mommy.”
    To help de-mommy it some more, I’d tie the scarf loosely around a bag handle – the way I’ve seen Sienna Miller do.

  22. I would wear it to dress up a boring white tee and jeans outfit, on a lazy day. The scarf alone would make me look pulled together! Love it!


  23. Gorgeous colors!
    It would cover my shoulders so the pattern could be seen!
    I leave between the States and Hong Kong and I do have my US address.
    Besides I could wear it on both continents!!

  24. Love it. I would wear it with a long, casual dress and dressy sandals. It would be my summer/spring staple. I may also wear it in my hair in those days when something extra is needed.

  25. This Beaut would start around tied around my favorite handbag, then migrate to my neck as I run out the door, then I would prob get bored and wear it around my head for a while ( i love scarves in the hair actually I love anything in my hair.). Then I would be hot because it would be a perfect summer day so I would forget the rest of the outfit and wear it around my waste or even heck as a dress. Honestly it would be a jack of all traits. (or a jill or all traits.) Lets just say between my 15 ways to wear it and my 3 fashion and fun loving roommates that share they closets with me this single baby could be worn in 45 different ways. Lets just say productive, resessionista, I pay for manhattan apartment; budget friendly.


  26. I LOVE the versatility of scarves!
    In addition to wearing them numerous ways around the neck (with a great summer dress and sandals, killer jeans and jacket for the evening, or as an accessory to the cardigans/skirts I wear to work) I also like placing them in spots around the house as part of my decor. Using the scarf to give the couch or leather armchair a splash of color, or wrapping it loosely around a vase of flowers, really adds a feminine touch to my living space.

    Three cheers for scarves!

  27. Just looking at the scarf made me happy, the colors are stunning. If I were still 20, I would turn the scarf into a halter top and wear it with a comfy pair of cut off jeans and go stroll the boardwalk with a big straw bag and sandles that had leather wraps up my ankles. Since however I will be 60 in two weeks, I would wear it around my neck and then open it to use as a shawl when my shoulder got cold in the evening over a mustard colored linen dress.
    Thanks for bringing beauty into the lives of us old gals as well.
    Cheers Soleistyle.

  28. This scarf goes with absolutely everything in my wardrobe! I would first wear it with jeans and a white blouse, sandals and vintage jewelry.

  29. I would wear this scarf everyday!!! I would first wear it wrapped very loosely around my neck with jeans and some of the bright new featherweight Ts I just got on sale from Gap (yellow, orange, turquoise, tan striped…) and flats. WHen it gets warmer I would pair it with dresses of all colors. Around the neck with more casual, cotton dresses and around my shoulders when dressier. During the summer I would use it as a sarong to make an old solid bathing suit feel new. It’s so versatile and would brighten up my wardrobe since I don’t have money for lots of new clothes.

  30. Living in KL is making me want to add 800 scarves to my wardrobe! It’s hot as Hades here, but then you go inside and the air conditioners are set to Arctic Blast! This would definitely keep me cool inside without weighing me down outside.

    And, of course, would come quite handy when we take beach trips as I don’t own a swimsuit coverup! It’s beautiful.

  31. I work in a family owned scrap metal recycling yard..I have a regular “uniform” of jeans and a Tee, so I try to use glasses, earrings and boots to accessories and not feel quite so boring. That scarf would look fantastic wrapped around my neck while driving the forklift!

  32. Coming out of the wood work for this one–thanks for the great giveaway 🙂

    I would pair this scarf with a white sundress and my jack rogers sandals!

  33. hi! I try and wear scarves pretty regularly, I love that they are functional and add a dose of color. not to mention keeping you warm in the office! I would wear this one with wide, dark denim jeans, nude peep toes, and a white blouse. top it off with a bright pair of sunnies and a clutch and you are set!


  34. So gorgeous! I love scarves, and I would certainly wear this with absolutely anything! Dark wash skinny jeans and fun sandals, mmm 🙂

  35. beautiful and such a great punch of color! I’d wear it with any outfit, especially a simple one like skinny jeans, a solid color tank, and bright flat sandals. Besides wearing it, the scarf would be cute on a white handbag! Email:

  36. It looks nice and big so i think I would wear this wrapped once around the neck and leave one side much longer for drama in the front and attached together with a mors scarf ring at the neck. I would wear this with an all black ensemble to let the scarf have a good backdrop to be the center focus of the outfit. It’s a lovely scarf!

  37. Oh this is easy… I’d pair it with my white j.crew matchstick jeans, my fave pair of bronzy/gold sandals and a gold tank to pullout the gold in the print. Pair it with a colorful handbag (I’m thinking a teal clutch) and you’re out the door!

  38. I would just about live in it….
    -of course around my neck
    -like a halter top
    -as a pareo or sarong
    -as a skirt with a great tank top and a fancy wide belt a bold necklace
    -silky tank top, my distressed boyfriend jean shorts and the scarf threaded through belt loops and great heels
    -with my work suits to add a burst of color
    -my vintage levi’s, my white linen shirt sleeves cuffed up well above my elbows and scarf double wrapped european style around my neck and my heels.
    I can go on endless-ly I just adore it!!!!

  39. Gorgeous – You could wear it with nothing at all!

    ‘Course if you wanted to leave the house, I’d suggest a long white breezy sun dress and some flip flops.

  40. i’d wear it wrapped around the front handle of my white handbag. because honestly, it’s 91 degrees today, and i want as little clothes on as possible, but how could you keep such a gorgeous scarf inside on such a sunny day!!


  41. The question is how would I not wear this scarf. Over the past year I have fallen in love with scarfs and am just starting my collection. In the spring/summer I like to wrap a gauzy one around my neck once in a large loop. Love it!

  42. Love this scarf… I’ve been eying it forever!
    I just got a bit of a tan at Jazz Fest so I am definitely thinking to pair it with jeans and a white tank!!!

  43. Fabulous scarf. I would use it to belt a long white linen tunic over a long khaki skirt; kind of a Bohemian look!Accessorize with a beaded necklace,earrings and cuff bracelet,and flat sandals.

  44. Thank You La Dolce Vida for this fabulous give away. I am going to wear the morning glory scarf on my graduation day with my new marigold silk dress and strappy brown heals. My dress has a very simple cut and this scarf will be a perfect accessory knotted around my neck. Thank You.

  45. Paloma Dear, I forgot to include my e-mail address.
    Thank You La Dolce Vida for this fabulous give away. I am going to wear the morning glory scarf on my graduation day with my new marigold silk dress and strappy brown heals. My dress has a very simple cut and this scarf will be a perfect accessory knotted around my neck. Thank You.